Bulova Makes a Splash with the New Snorkel Collection

The Bulova Snorkel watch collection is perfect if you’ve ever wanted a dive watch that doesn’t take itself too seriously. With a splash of colour and a whole lot of character, this new release is making waves in all the right ways.

This isn’t your average diver. It’s not trying to be. The Snorkel isn’t a deep-sea tool watch built to survive crushing depths. It’s a fun-loving, beach-ready, holiday-friendly companion that knows how to have a good time without draining your bank account. And honestly? That’s kind of refreshing.

Let’s Talk Specs – But Keep It Light

Each watch in the four-piece collection comes in at 41mm across, with 100 metres of water resistance. That’s more than enough for swimming, snorkelling, and poolside posing. You probably won’t want to strap it on for a serious scuba dive—but then again, for under £300, no one’s expecting it to be your next saturation diving essential.

The case material is something new for Bulova: Hybrid Ceramic. While the brand hasn’t spilled all the details, it’s likely a composite—plastic infused with ceramic powder—for extra scratch resistance and a smooth finish. It’s light, it’s tough, and it’s the first time Bulova has gone this route. Think of it as their answer to Swatch’s Bioceramic, but with a bit more durability thanks to a stainless steel core and crown.

Vibrant, Playful, and Just Plain Cool

Bulova Snorkel watches

Now, here’s where things get fun. Each Snorkel watch is themed after a different marine animal, with its own colourway, vibe, and nickname. Meet the lineup:

  • Sea Turtle: Earthy brown meets seafoam green in a chilled-out colour combo that feels effortlessly cool.

  • Clown Fish: A punchy white and orange mix that’s bold, bright, and impossible to ignore.

  • Great White Shark: Clean and crisp with a grey and white colour scheme—sleek, stealthy, and a bit more grown-up.

  • Blue Tang: A deep blue case, royal blue dial, and zesty yellow accents (yes, that’s Dory from Finding Nemo).

Each version comes with a matching rubber strap in tropic style, plus a vibrant dive-style bezel that continues the theme. Flip the watch over, and you’ll find an engraved case back featuring your chosen marine creature. Nice touch, right?

Design That Doesn’t Compromise on Readability

Bulova Snorkel watches

Despite their playful colour palettes, the Snorkel dials stay surprisingly legible. Each one features a wave-textured backdrop, chunky baton-style markers, and generous lume application. There’s even a neatly framed date window at 3 o’clock. The colour-matched seconds hands (yellow, red, or orange depending on the model) add a playful pop, without sacrificing functionality.

Topping it all off is a double-domed mineral crystal—a retro nod that distorts slightly at the edge and gives the watch real vintage charm.

Reliable Quartz Inside

Powering each model is the Miyota 2115, a dependable Japanese quartz movement. It’s not flashy, but it’s accurate (±15 to 20 seconds a month), battery-powered, and it’ll keep ticking for around three years before you need to think about replacing the cell. This movement keeps the watch light, affordable, and worry-free.

Affordable Alternatives with Character

With a price tag of £299, the Snorkel collection sits firmly in that sweet spot between affordability and style. It’s part of Bulova’s wider Oceanographer family—which includes the beloved Devil Diver—but it’s clearly targeting a different audience. If you love the look of Swatch’s MoonSwatch or Blancpain collabs but want something a bit tougher (and let’s be honest, a bit less overhyped), this might just be your match.

Final Thoughts

The Bulova Snorkel collection isn’t trying to win over hardcore dive watch purists—and that’s what makes it so appealing. It’s bold, playful, easy to wear, and refreshingly unpretentious. With summer on the horizon, these watches are practically begging to be taken on holiday, tossed in a beach bag, and shown off in the sunshine. Order now at watchspecialists.com and support an independent retailer that’s passionate about great watches and personal service.